Discuss a Q4 Brand Sprint

Creator-led AI Brand Entertainment

We help brands turn creator partnerships
into AI-native entertainment formats.

Built with creator insight, accelerated by AI-native production, designed for culture.

Discuss a Q4 Brand Sprint Explore the Case

As seen at YouTube Festival Berlin 2026 — Brands × Creator Battle.

The shift

Brand Storytelling
is changing.

Brands no longer win attention by interrupting entertainment.
They win by becoming part of it.

01More formats.02More cultural relevance.03More entertainment logic.

THE CATEGORY

CREATOR-LEDAI BRAND ENTERTAINMENT

Where creator insight, AI-native production and brand storytelling meet.

01

Creator Insight

Community, tone, platform instinct

02

AI-native Production

Speed, iteration, visual worlds

03

Brand Storytelling

Message, meaning, cultural relevance

THE INTERSECTIONCreator-ledAI Brand Entertainment

CASE ECOSYSTEM

Google official logo
YouTube Festival official logo
L’Oréal Groupe official logo
Slay House official silver logo

Created by Slay House for La Roche-Posay, using Google’s AI tools and presented at YouTube Festival.

YouTube Festival Berlin 2026

La Roche-Posay ×
Dani Verdari ×
YouTube Festival

From product message to creator-led entertainment format.

For the Brands × Creator Battle, a brand message was translated into a creator-led entertainment format — with Dani as storyteller, performer and creative voice.

Mainstage Integration Creator-led Storytelling AI-native Workflow YouTube-native Distribution
Dani VerdariDANI VERDARI

Dani Verdari × Slay House

Creator Instinct.
Cultural Direction.

Dani Verdari translates the codes of internet culture into entertainment formats brands can credibly participate in. As Creative Lead, she connects audience instinct, platform behavior and storytelling into ideas built to move through culture.

8M+ Followers 7B+ Views Future Face of
Digital Media 2026 Creator. Storyteller.
Creative Lead.

Selected Collaborations

GoogleMicrosoftNVIDIAAdobeSony Pictures

Selected Stages & Talks

Cannes LionsGoogleWeb SummitOMRIFA

Our decision logic

Creative starts
with the audience.

Before we ask “What should the brand say?”, we ask:“What would the audience actually want to watch?”

01Start hereAudienceAttention
02PlatformBehavior
03CreatorSignature
04HookWatchability
05BrandMeaningful role

The workflow

From brief to
entertainment moment.

AI-native production makes ideas visible faster.
The creative decision remains human.

Phase 01Discover
01Briefing
02Hook
Phase 02Build
03World
04AI IterationIteration loop
05Production
Phase 03Release
06Publishing
07Learnings
RepeatLearn

Making AI work

New tools need
new processes.

AI does not work inside old campaign structures.
It needs faster teams, clearer decisions and closer proximity to culture.

01

Creative pods

instead of silos

02

Fast feedback loops

instead of long approval chains

03

Creators in earlier

not only at the end

Engagement models

How brands can
work with us

01

AI-native Brand Sprint

From briefing to campaign-ready concept and hero asset.

  • Creative direction
  • AI-native concepting
  • Hero asset prototype
02

Creator-led Brand Campaign

Hero film, cutdowns, creator publishing, paid usage and learnings.

  • Hero film
  • Vertical cutdowns
  • Creator publishing + paid usage
03

Flagship Brand Entertainment Case

For launches, events, PR moments and cultural relevance.

  • Multi-asset campaign
  • Event / PR integration
  • Case study + learnings
Discuss a Q4 Brand Sprint

Limited Q4 brand sprint slots available.

Your next format

Let’s build your next
brand entertainment format.

For brands that want to turn attention into culture — with creator insight, AI-native production and entertainment-first storytelling.

Discuss a Q4 Brand Sprint
Matti Levesque Slay House
matti@slayhouse.media ↗